TRAC Research recently conducted a podcast with Vik Chaudhary, VP of Product Marketing at Keynote Systems. Vik provided his insights about key trends in the Web Experience Monitoring market, the top capabilities end-user organizations are asking for as well as the impact that technologies such as SaaS and the Cloud are having on this market.

This podcast also includes topics such as KPIs that top performing companies are using to measure the quality of Web experience, the importance of Web Monitoring tools beyond business-to-customer (B2C) environments, and the best practices for dealing with changes in end-user expectations.

Here are some of the key insights from this podcast.

“Key performance metrics that high performing websites are measuring are: page download time, content generation time, time taken by a browser to render an application, geographic uniformity, load handling, peak availability and outage hours.”

“Top two capabilities that end-users are asking for are: 1) Monitoring performance of applications from a perspective of mobile users and; 2) Web monitoring capabilities that pinpoint both the third-party components on your page (ads, common login components, Web analytics, etc.) and an individual Web servers and infrastructure components that are causing performance problems.”

“The Web Experience market in 2009 has matured tremendously. What we see is that both IT operations teams and business managers are recognizing that the need for accurately monitoring performance of applications. They want to do monitoring of these applications by using synthetic approach, which is something that Keynote does, but they also want to do more of real end-user monitoring”

Click here to listen to the podcast